About us

About us

We’re everywhere.

Not limited by four walls, we work
in a virtual office. From Berlin to Cape
Town, we connect with our clients
wherever they are.

We tailor.

Our projects are always made-
to-measure. Treating your brand
as a unique character, we cut
the pattern to your fit.

We dive deep.

With our immersive approach
to work, we make sure we truly
understand your brand
and relate to your standing.

About us team

status
A trend forecaster with a background in branding & art direction, she brings strategic concepts to consumer-centric solutions. Her aim is to enhance brands through omnichannel experiences. Linking businesses with trends, she writes for Business Insider & Scenario Magazine, also speaking in conferences eg. Decoded Fashion & IFFTI.
specialised in
experiential branding, creative strategy, trends

Kasia Luczak

creative strategist
status
A trend forecaster specialised in deep socio-cultural research and identifying patterns with commercial value. Translating long-term trends into successful projects. She’s provided consumer/retail analysis & creative direction for entities such as Copenhagen Institute of Future Studies and Thailand Textile Institute.
specialised in
research & trends, brand curation, consumer engagement

Bernina Chan

planning producer
status
A skilled illustrator and fashion designer, she sources and manages TRENDtank’s creative output. With experience in artist management, she transforms abstract concepts into brand-relevant visualisations. Collaborated with a range of fashion start-ups and established brands such as Jean-Charles de Castelbajac or Perdo Lourenco.
specialised in
design & art direction, research, people management

Mylène Lemercier

multimedia designer
status
A strategic brand manager developing brand identities through multidisciplinary research and tailored frameworks. She’s ran projects across industries such as hospitality, food & fashion. Coming from the academic world, she gives talks and seminars on trend-driven branding and cross-cultural fashion, eg. Polimoda, IFFTI, Salon58.
specialised in
brand strategy & storytelling, trends, coaching

Abigal Rands

brand curator

About us philosophy

We’re a trend think tank. Instead of foretelling the future from a crystal ball,
we detect potentials. We combine cutting edge insights with future narratives.
Our driving force is to help brands develop lasting identities. Our role is
to reduce uncertainty through discovery, recognition and curation.

We embrace both abstraction and practicality. When in doubt, we turn
to science and intuition – the essence of π. It represents the infinity of solutions
to complex problems. Becoming our symbol, pi has been a synonym of perfection hidden in nature.

As the needs and values of our clients evolve, so does the world we live in.
By considering every angle, we facilitate change and ensure brand sustainability. We build a reservoir of trends to secure an uncertain future.